4. How do I know if I am dealing with a reputable company? The Internet arena is far different from the local storefront.  When you make purchases locally, you can get an idea of the quality of the merchant by looking at the physical location, the attitude of the employees, and by getting local references through the Better Business Bureau and possibly friends or neighbors. The internet is far from being a local community service, therefore your neighbors will not likely be able to make referrals, nor will you be able to tell whom you are dealing with by looking at a web site.  The Cyber Commerce Commission is your best source of information about a company on the Internet. We keep files on our members that indicate how long the company has been in business, the names of the principles, as well as noting unresolved complaints. We know of no other way to check up on an Internet business with such ease.